For the second consecutive year Chiesi has participated as a partner in the Competition of Movie & Co., providing an opportunity for the young filmmaker Patrick Monzani to design and make a video with a new communicational style, young and original.
The subject chosen for the video was that of a day of two patients with asthma, from waking up at night.
This video aims to communicate how, through proper adherence to therapy, it is possible for the asthmatic patient to spend a normal day.
http://www.chiesigroup.com/web/guest/vivere-asma-spot
http://www.movieco.it/2011/01/video-per-chiesi-farmaceutici/
The subject chosen for the video was that of a day of two patients with asthma, from waking up at night.
This video aims to communicate how, through proper adherence to therapy, it is possible for the asthmatic patient to spend a normal day.
http://www.chiesigroup.com/web/guest/vivere-asma-spot
http://www.movieco.it/2011/01/video-per-chiesi-farmaceutici/
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